Created by Dan Feldman | https://www.behance.net/gallery/93146323/Tend-Brand-Identity
Dental practice or dentist clinics and services come in varying possible markets. It means the business is cutthroat and has a lot to offer while also facing certain aspects to fulfill. The idea goes with the fact that the company and its business need to stay unique and recognizable to stay in existence. And among many ideas, logo design is the first identifier to consider.
It comes to mind that creating a logo and its impactful design comes with a great deal of effort and ideation. In the case of dentist logo design, creators need to put some more extra brainstorming to find relatable and attractive work. The creation process itself might demand some extra thinking and digging of knowledge, especially with how vast the dentist business is.
Dentist or dental practices have their niche, which can mean varying possible imagery to highlight in the logo. Some designs pose a literal meaning and imagery of the business. At one point, the logo appeared as a unique identifier that put the business beyond many other competitors. But how to make it? What kind of strategies to use in the creation of proper signs?
Created by Fernando Magri | https://www.behance.net/gallery/112116891/Leonardo-Balancin
In general, creators can use fundamental ideation and strategy creation in logo design. It comprises ideas for making simple, direct, memorable, and versatile imagery. The designer can also highlight the three vital factors, such as imagery, color, and fonts. Other than that, the dental business and clinic aspects will be the main key to creating highly recognizable imagery.
10 Tips To Create A Good Dentist Logo Design
- Highlight The Company's Story
- Visualize The Brand Selling Point
- Research The Market And Competitors
- Create Your Own Elements
- Experiment With Different Techniques & Styles
- Make Use Of Symbolism
- Use A Dentist-Proper Color Representation
- Customize The Font
- Keep Everything Bold & Simple
- Make Sure The Logo Is Adaptable For Various Media
Created by Palma Studio | https://www.behance.net/gallery/131960665/Dent
1. Highlight The Company's Story
It is not a surprise that every company, business, or dentist practitioner has its philosophy and message. With message and philosophy, one can bring certain services which help improve its goals or mission. Take an example of providing affordable day-to-day dental health services.
That is one of the messages that can turn into an identity of the company. With the identity spotted on, the creator can put it as a main key of design. Take an instance of adding 24 hours to the logo, so it helps deliver the meaning. A cute smile also helps bring a sense of friendly and comfortable aspects.
Created by Marcio Nascimento | https://www.behance.net/gallery/124272005/Allisson-Rebello-Cirurgiao-Dentista
Sometimes, the idea of philosophy in a dentist's company meant more than just an interesting vision or mission. It is proven as part of the practitioner's mindset and knowledge to provide to the public. While it is pretty personal, such detail on philosophy and mindset can help craft the best dentist logo design.
To give the best example is a dentist's principle and psychology in providing the needed care for children. The said dentist's philosophy can shape its logo imagery, such as using the smiling sunshine. It will help deliver the message of kids' or young's dental health, which the dentist company or business try to highlight.
Created by Ciano Design | https://www.behance.net/gallery/120982511/Orthowise
2. Visualize The Brand Selling Point
Similar to many other healthcare industries or companies, there will be a huge niche following its services. Dentists also have their share of specialties and subspecialties. In other words, every service might have its specific offers. That is another input every creator can put or implement in the logo design.
However, the niche and dental specialties or subspecialties might differ from one country, continent, or region. In other words, the creator of the dentist clinic needs to talk about it. Thus, the design can appear more precise. In several countries that recognize the specialties in dentistry, each dentist's business may have its unique specialisms.
Created by Fikri Studio | https://www.behance.net/gallery/90714005/Zendenta-Dental-clinic-management-system
In Britain and certain areas in Canada, the idea of general practice is what the dentist will have. The logo will likely have a vast option due to its bigger limits. Meanwhile, places such as the United States have recognized specialties for dentist services. The said details can turn into a specific, unique, and proper design for the business logo.
It is said that the American Dental Association includes Periodontics, dentofacial orthopedics, orthodontics, prosthodontics, oral and maxillofacial pathology, oral and maxillofacial surgery, endodontics, public health dentistry, and many other specialties. Each dentist service has its unique offers, which logo creator can include in the design as a unique or identifier element.
To give a better instance is a periodontics dentist. Periodontics relates to the treatment, prevention, and diagnosis of periodontal tissues. Its focus on dental issues helps create a unique dentist logo design, which includes signature imagery of bacteria, teeth healing, and many more. With the unique imagery on the logo, it will make the design have its specific meaning.
Created by Studio 51 | https://www.behance.net/gallery/86493195/Saravia-Branding
3. Research The Market And Competitors
Staying in the market and competitors are the key to design success. Logo, in general, has its particular limiter, which leads the creator to develop the design under the business market. The idea is to avoid making a dentist sign that lost its traction and relation with the marketing it was supposed to challenge. In this case, dentists are part of the healthcare market.
The healthcare market has its specific aspects, which every creator needs to be aware of. The best point is the use of color and fonts for the said market. There are unspoken rules that make the market have its particular signature compared to others. In other words, the design will set its logo apart from the non-related industry, such as culinary or banking.
Created by Pedro Bernardes | https://www.behance.net/gallery/144493363/Carol-Lopes-Odontologia-Integrada
Another good reason to try the tip is to learn from competitors. Competitors are the best inspiration sources for logos and design. It helps learn what is working and what is not working in the market. At the same time, it allows creators to avoid the chance of working with similar imagery or looks. All goes with the fact that every logo and its design should appear unique.
In the case of dentist logo design, learning about the market and competitors can help solve every mistake and fault. It might help creators to be more selective in providing colors, fonts, or shapes. Sometimes, going with the common prevents going outside the market. At the same time, designers have the inspiration to personalize the final result.
Created by Avincer Studio | https://www.behance.net/gallery/94945647/Marilene-Sales-Odontologist-Visual-Brand
4. Create Your Own Elements
One way to create a logo design that stands out in the crowd is by being different. Positively, the idea of being different is associated with looking unique while still in the designated model. In the healthcare and dentist market, well-clear and direct imagery is the key to attracting people. Adding a certain aspect of personality will help adhere to that aspect in the market.
That is why the creator will need to consider the huge market to find a certain degree of unique aspect for the design. Take an example of going with a certain region's characteristics. Cactus and desert are common imagery for places in Texas or around. Bright sun is a great addition to Florida. Sometimes, that touch of imagery adds another layer of connotation to the dentist logo.
Created by Agu Wu | https://www.behance.net/gallery/74384995/Toothopia-Kids-Dentist
Take the example of running a dentist clinic in a desert area. At that point, the design added the addition of a cactus-shaped tooth. The green color signifies the cactus imagery; meanwhile, the shape is a unique rendition of the tooth. The idea is pretty simple but also memorable. To make it better, the identity can also appear in it by signifying the clinic's name.
At one point, a unique logo does not need a popular design image. You can take different aspects of dentist practice or clinic to propose the meaning. A great shiny smile, a kid cartoon with good teeth, a perfect tool for the clinic, or anything unique to your practice. The key is to keep it relevant and simple.
Created by Eruca | https://www.behance.net/gallery/129336551/Zahra-dental-clinic-Branding-Project
5. Experiment With Different Techniques & Styles
Design style came out in varying possible options. Designers can try to develop a series of logos with different styles, thus helping develop unique dentist logo imagery. The styles include working with vintage, modern, 3D, black and white, or the more traditional design. Exploring diverse styles will be the solution to making a more personal and distinctive image.
Take an example of working with the more vintage dentist logo design. Using 80's styled imagery, such as poster style of tooth and teeth, can make a defining identity. There are also chances of working with the current rising trend of 3D style design. It uses height and three-dimensional styles, which are the perfect modern styling.
Created by ROCHE STUDIO | https://www.behance.net/gallery/146001705/Periodent-branding
6. Make Use Of Symbolism
What came to mind about the symbol of the dentist logo is a tooth image. No matter what the style or the imagery design is, teeth are the most common and likely used imagery in the dentist business. While the imagery is pretty much set as the stereotypical aspect, the creator is free to personalize the imagery.
Some might decide to use similar ideas. But the design is vast and can appear unique. Logo design models can also be used in varying ways, including working with varying imagery styles. Those styles vary from geometric imagery, which can create an eclectic and modern-looking logo. Another good style is the use of lines.
Created by BRVND | https://www.behance.net/gallery/98598951/AB-Dent-Logotype-Graphic-Identity
Many modern companies try to make more versatile imagery. The answer goes with the more modern and simplistic logo design made up of lines. A quick drawing of the tooth can also appear more appealing with a certain touch of unique meaning. In dental health-friendly dentistry, the design blends an image of heart shape and tooth.
Thanks to the use of lines, the two images are seamlessly blending. It is easier to perceive that the dentist's logo design highlights its tooth and heart shape. The said imagery also perfectly reflects the idea of friendly services. Sometimes, going for something literal can also create a unique spot in the market. It is especially true for a specific service or location.
Created by Jonatas De Barros | https://www.behance.net/gallery/96097747/Good-Odontology-Visual-Identity
7. Use A Dentist-Proper Color Representation
Regarding the public impression of dentist practice and healthcare in general, the best color palette for the logo design should be something calming. White, blue, green, or yellow can be the best dentist logo design colors. It exudes a sense of calm, which mostly appears with the cold color scheme. However, it is also best to pinpoint the company's brand.
Some of the best color schemes can appear airy and light, which is a great remembrance of how the practice should be. Using a bold and dark color only creates a gloomy sense of the practice. Sometimes it is also best to avoid red, which is very close to the sense of urgency and blood. With dentist practice closely related to kids' health care, dark and red can appear too intimidating.
Created by Mateus Farias | https://www.behance.net/gallery/116521741/Dentali-Identidade-Visual
If you are going to pick the color, at least you got some aspects to pinpoint. The first one is the impact of the objective, which relates to how the color evokes a reaction to your business alike. It includes how the hues present meaning to the audience, such as a cool-toned logo design that produces an impression of relaxation and peace.
The said meaning and ideation can be found as part of the color theory. The theory helps underline any possible meaning of hues, including the proper use of the color wheel. Designers need to learn about the theory before fully diving into the dentist logo creation. Along with that, it is also best to understand the type of dentist practice.
Many dentist clinics are meant for children or have a design that appeals to children. But, it can also change depending on the dentist's target, such as children, adults, or high society. Services and offers can also shape up the color picks. Such as black and gold, the popular color scheme for a logo design that serves cosmetic services.
Created by Baianat | https://www.behance.net/gallery/121282409/Dr-Mohamed-Elashmawy-dental-care-clinics-brand-design
8. Customize The Font
Font and typography mostly come with readability and clarity aspects. That makes typography one of the vital points of the dentist logo design. In the case of the process, working with the typography that fully fits the company or business might come with a certain challenge.
The challenge includes picking one that can help improve the logo's communication ability. It should provide effective marketing and branding, which means readable text. The choice can include using serif fonts, sans serif, or black letters. Using a script can make the logo harder to read, especially for smaller designs.
Created by Dous Studio | https://www.behance.net/gallery/115473893/Doctor-Otero
In the case of medical or dental font selection, most of the options love to use the less formal font, depending on their audience. Since the dentist is less formal than other medical services, it is okay to use a casual font. The most vital factor is to make sure the target audience has a great reaction to it.
In many ways, the best option is to avoid using thin sans serif fonts since it appears too casual and harder to read. If the dentist clinic is a specialized practice, pick one with a more formal look. Use the serif type to create the headline. Meanwhile, use the sans serif type for the sub-headline.
Created by Benlahcene Lemya | https://www.behance.net/gallery/136219759/Jasmine-Aesthetic-dental-clinicBranding
9. Keep Everything Bold & Simple
But no matter how vast the options and styles are, keeping everything simple is always the key to efficient logo design. It also ensures the imagery feels more timeless and defined. No need to use too many colors, imagery, or logo details. Designers need to highlight that the dentist business has varying products and marketing.
If the logo has too many details or designs, it will lose clarity. In the worst case, the logo will be less visible or harder to see. That is why some simple points in the logo design are the key to successful product branding. While it does not need the common dentist imagery, make sure the final result has its relevance to the company and is easier to recognize.
Created by FourPlus Studio | https://www.behance.net/gallery/108876753/Praxis-Rumen-Stanchev
10. Make Sure The Logo Is Adaptable For Various Media
Versatility includes varying types of possible designs in the works. In other words, using the dentist logo design in diverse media and images. Some of them are in packaging, id card, boards, marketing, or anything else. It means that the logo designers should prepare every possible design idea, including using monochrome or simplified.
Created by Gui Bertuol | https://www.behance.net/gallery/118379917/Dra-Larissa-Abdala-Odontologia
The challenge of creating logo design mostly appears as to how to make it relatable, efficient, and properly lined with the company. In the case of a dentist clinic or business, designers need to learn deeper about the thing it signifies. In other words, learning about the dentist's services, niche, practice, market, or business should be the main ingredient of the work.
With the background information stated properly, the designer or creator can start developing the logo. Using the imagery, design style, or personality of the said company and information. It is where the creator needs to pay attention to the use of color, font, imagery, and how to properly deliver the dentist's message.
In the next part, the creator needs to highlight other fundamental logo and design creation aspects. It includes limiting the dentist logo design to look simpler and more versatile. It is done with various solutions, including trying different design styles, logo ideas, themes, and models. The key is to ensure the company can fully grasp and use the final result.