Top 15 Best Books About Logo Design

Creating a proper and good logo design demands practice. Practice makes perfect, anyway. But another supplement of that practice is inspiration and knowledge about the said project and its relevant details. Reading the best book about logo design is considered among the best points to have on your journey as a designer. 

With that in mind and the goal in mind, the question of what is the best book to learn about the project will surface. Being one of the most beloved, sought over, and practiced in the creative design world, you can find the best book about the relevant information fairly easily. Many of the books can also share experience, meaning, knowledge, tips, studies, or method. 

Considering the vast intake of logo design, getting one or two books might not be enough. You might want to pick the focus of information you are looking for. Thus, you can go ahead to pick the best book about that certain information. With some extra practice and experience, some of these books can help you create better logos and branding with tips or advice. 

 

Top 15 Best Books About Logo Design

  1. Identity Designed By David Already
  2. Logo Design Theory By. A Michael Shumate
  3. Identity By Roman Mars 
  4. Logo Design Love By David Airey
  5. Logo Creed: The Mystery, Magic, And Method Behind Designing Great Logos By Bill Gardner 
  6. Logo Modernism By Jens Muller
  7. Designing Brand Identity By Alina Wheeler
  8. Los Logos 8 By Robert Klanten
  9. Marks Of Excellence By Per Mollerup
  10. Logo (Revised Edition) By Michael Evamy 
  11. Square, Circle, Triangle By Bruno Munari 
  12. Logotype By Michael Evamy 
  13. Type Matters By Jim Williams 
  14. The Honest Guide To Creativity And Logo By James Martin
  15. Burn Your Portfolio By Michael Janda 

 

 

1. Identity Designed By David Already

One thing that every creator needs to highlight during their creation process is the sense of identity. In general, a logo is used as a representation of the brand, company, or product. That is why the book by David Alrey with the title Identity Designed can help you learn more about how to collaborate with a company or client. 

The book comes with a compilation of case studies done by top design studios. It highlights the importance of collaborating with the clients, understanding the history of branding, and expanding your horizon on the basics of sign creation. It goes with beginner-friendly terms making the book fit for early stages to contemporary practice. 

One thing that makes this best book wonder is how the authors take some case studies and analyze the branding strategies. The author provides guides on conducting research, creating the best strategies, generating ideas, and improving business. It is also a book that lays out the importance of brand design on the sign, which is not only about visual design. 

Source: https://www.amazon.com/Identity-Designed-Definitive-Visual-Branding/dp/1631595946

 

2. Logo Design Theory By. A Michael Shumate

Similar to the previous book, A. Michael Shumate also shares his knowledge on branding as part of the designing elements. The fantastic best book about logo design provides varying facts about what happens inside the creative mindset. The author also untangles the hidden complication of the designer, which can hinder the process of doing the design project. 

The book is a treat of the eyes with its ability to the trajectory the audience in learning about branding and the principle of corporate identity. Being a book that focuses on branding design, logo creation comes as an extra topping. It also gives varying tips and advice on similar sins, visual techniques, issues, and fundamental or core principles of identity design.  

Source: https://www.amazon.com/Logo-Design-Theory-Branding-Really/dp/1777016800

 

3. Identity By Roman Mars 

One of the best ways to learn logo design creation is by delivering information from a leading design firm. In this case, Identity book by Roman Mars compiles the process of works from a Chermayeff & Geismar & Haviv design firm. The studio has its name behind various iconic logos, which makes it a great learning material for the book. 

The firm itself has more than 60 years of work, bringing the best logo creation to the major industry. As a book, this is a medium that can help you get a quick masterclass in logo and identity design. In general, it comes with a comprehensive look and encyclopedia-like book, which encompass different looks on how the major companies tackle similar projects. 

For a designer, that information about brand identities is something to add to the fundamental knowledge. For the best book about logo design, it does not shy away from giving examples, methods, advice, and rich images or illustrations that can bring vibrant inspiration. With a firm legacy to share, this book serves as a must-have object for designers.  

Source: https://www.amazon.com/Identity-Chermayeff-Geismar-Haviv-Ivan/dp/0692955232

 

4. Logo Design Love By David Airey

David Airey, the author, makes the book comes with a compiled guide on the logo and design creating process. It even tackles the first idea and issues the creator needs to face, the sketchbook and ideation. Going further, the book will provide enough details and information to lead the reader into the final print form. 

Another good point about the books comes from how it appears with different approaches. It breaks up the subject explanation with simpler and basic concepts. Thus, novice creators can follow the guide easily. Along with the easy-to-follow guides, there are also other insights on how to work with clients. 

For a recommended book that gives comprehensive details, the information somehow emphasizes how to make the work fully represent the brand. There are also tips on creating ideal signs, some insight on practicals, and stories from insiders. With its packed information, novices can use this best book about logo design to create iconic works from step one to the final. 

Source: https://www.amazon.com/Logo-Design-Love-Creating-Identities/dp/0321660765

 

5. Logo Creed: The Mystery, Magic, And Method Behind Designing Great Logos By Bill Gardner 

Created by Bill Gardner, the book explores and provides his insight on the projects or field. The author makes the book complement almost every creative technique and tip that help his work efficiently. This is the best book if you are looking for a different vision for a creative project, which can help expand your knowledge and idea on working with the project. 

To make it better, the book also has a comprehensive discussion about logo design practices and elements that help the artist do iconic work. Even though the book provides opinion from Bill Gardner, there are also tons of sneak peek of the designer's creed comprising powerful mentors. It is a great book to learn more and get inspiration from artists. 

Source: https://www.amazon.com/Logo-Creed-Mystery-Method-Designing/dp/1592538282

 

6. Logo Modernism By Jens Muller

Despite referring to an older creation, Logo Modernism is a great book that helps creators learn about paving their creations to the more modern era. All goes with how the author compiled as many as 6.000 trademarks and iconic works from 1940 to 1980. To make it better, this is the best book about logo design that puts new insight on the reader. 

The focus of the book itself is on teaching and introducing the influence of modernism in corporation branding, including the logo and design. Jens Muller also highlights the use of typography, effect, and geometric in the details. Thus, providing some good case studies and examples of how effective the final work should look. 

Logo Modernism can be one of the best books that fit people looking for inspiration or ideas on rebranding. It is because the author comes with varying insights on how the basic approach made one of the iconic treasure troves for logo creation. There are also lots of details and ideas that help the creative flow going. 

Source: https://www.amazon.com/Logo-Modernism-English-French-German/dp/3836545306

 

7. Designing Brand Identity By Alina Wheeler

Alina Wheeler compiles some simple isolation and ideas by providing the best presentation of the brand. That is why this is the best book that mainly comes about branding. In the logo creation process, branding and brand strategy is the main element of the creation. It comes as a foundation of the mark and brand identity, bringing a sense of complete imagery. 

In this book, the main focus is on branding and brand strategy. The author fully helps bring every aspect of branding using handy diagrams that help craft the logo design. It also has tons of case studies, which make it the best book for students or learners. For reference and handling client briefs, this literature should be enough help for best practices in the market. 

Source: https://www.amazon.com/Designing-Brand-Identity-Essential-Branding/dp/1118099206

 

8. Los Logos 8 By Robert Klanten

Los logos is a series of volumes, which include Dos and Tres logos. All three books are worth getting, but having the first one is also enough. In this literature, the author brings more than 3000 works to over 200 designers from around the globe as learning material. It focuses on showcasing curated designers' works, which help understand the latest innovation or style. 

For the best book about logo design, you can get the 8th edition since it has a more current branding style. The plethora of inspiration with cutting-edge examples is a great source of inspiration. Under its 400 pages, creators can discover some ideas on the most popular styles, solutions, inspiration, and forecasts on how similar projects will appear in the future.   

Source: https://www.amazon.com/Los-Logos-Robert-Klanten/dp/3899552652

 

9. Marks Of Excellence By Per Mollerup

Come with hundreds of trademarks to show the comprehensive points of creation, Marks of Excellence is the best book for inspiration and ideation. Per Mollerup, the author put a plethora of thoughtful analyses on iconic logos, companies, culture, branding, and identity. It helps brainstorm the fundamental step of logo design creation. 

As an educational resource and literature, the volume has a visual feast that makes the information easier to digest. It comes with a lot of jargon and methods, which is essential in creating the logo or design. Aside from the plethora of visual design, the author also covers technical aspects that help teach more about logo implementation and its design. 

Source: https://www.amazon.com/Marks-Excellence-History-Taxonomy-Trademarks/dp/0714838381

 

10. Logo (Revised Edition) By Michael Evamy 

Coming with a very simple cover, Michael Evamy brings the classic rendition of the market into print. Some might consider it as a branding bible that helps provide designers with some of the best references with more than 300 trademarks showcased on the volume. What makes it better is the best book about logo design to help designers learn about logotypes and symbols. 

It delivers varying categories that help indicate how the brand approaches the market. It includes working with people, stars, crowns, animals, people, or other ideation phases. Michael Evamy focuses on covering the black and white visual form as the most fundamental, simple, and long-lasting model.  

Source: https://www.amazon.com/Logo-revised-Michael-Evamy/dp/1786275813

 

11. Square, Circle, Triangle By Bruno Munari 

As one of the best books, Bruno Munari published its series of shape elements into one complete volume. This is complete literature that helps divine the importance, uses, and techniques in using shapes in logo design. It also comes with qualities and varying forms of connective forms, models, and tricks in using the elements. 

For such a book that focuses on certain elements, Bruno Munari provides a pervasive insight into the psychology of shapes. The common ones are circles, squares, and triangles, which have become a familiar feat in the industry. It also has varying tips, methods, tricks, and history of symbolism and archetypes, which are still relevant despite its first published volume in the 1960s. 

Source: https://www.amazon.com/Bruno-Munari-Square-Circle-Triangle/dp/1616894121

 

12. Logotype By Michael Evamy 

As the name says, the book focuses on taking the vital details of logotype and typography. It is another piece of literature that puts heavy mention on wordmarks or logotypes, not symbols. The focus and its 1.300 typographic signs made by 250 design studios make Logotype one of the best books about logo design.

Because of its emphasis on Logotype, readers can find varying techniques and processes in designing text-based logos. Some of the inspiration and details also include some unique approaches to text-based works on different sides of the world. To give better education on design, the book also includes some agencies to share their insight about the industry. 

Source: https://www.amazon.com/Logotype-Mini-Michael-Evamy/dp/1780678576

 

13. Type Matters By Jim Williams 

Aside from the importance of font for logotype, there are also points where typography comes as a core element of logo design. As part of the primary element of the design project, the book helps bring more knowledge on type design, how to work with it, make guaranteed intake, and understand the intricacies of typography in the making. 

While the volume itself does not fully grasp the essence of making the sign with typography, this is the best book that teaches about the particular element. It encompasses every detail and solid foundation of typography design, including how it works in logos. Typography itself is a huge rabbit hole with lots to learn, but at least Jim Williams gives you some information on what to learn here. 

Source: https://www.amazon.com/Type-Matters-Jim-Williams/dp/1858945674

 

14. The Honest Guide To Creativity And Logo By James Martin

Looking more modern on the outside and on its cover, the Honest guide to creativity and logo can be a great collection and learning material. The best book about logo design is quoted "Made by James," signifying a UK-based graphic designer and all-rounder creator that wants to share his experience. For that reason, the volume comes with some down-to-earth insight. 

James also shares his trick for making the design works faster, easier, and smarter. He includes tricks in sketching ideas, rapid prototyping, and doing memorable work in the process. Many other shares of details include less design-related ideas, including how to handle client relations and how to work as a proper designer. 

Source: https://www.amazon.com/Made-James-Honest-Creativity-Design/dp/0760371490

 

15. Burn Your Portfolio By Michael Janda 

The last from the list is a learning material to grasp business and interpersonal skills. The content mainly focuses on paying attention to the business point of view, including how to maintain and make communication with clients. However, it is also a good point of learning, considering the sign is made to represent the business. 

The way Michael Janda writes makes it easier to digest the real-world practice of being and working with the business. It includes professional intakes on do's and don'ts or some unwritten rules that can help creators get the right identity. The idea of learning the business before development makes this the best book about logo design and behind the scene knowledge to learn.  

Source: https://www.amazon.com/Burn-Your-Portfolio-design-school/dp/0321918681

 

Final Words 

The best book and all of the written literature are merely shared information and ideas. You can find varying sources that come with similar ideas or have their own opinion. One way or another, picking the best literature to learn more about logo design and how to approach it should be one of the ways to get more inspiration or knowledge of certain elements. 

From the literature, you can learn about the real meaning of working with design, and the elements, to properly approach the best method of creating one. Some of them also bring a small number of insights about the business world, which can help in understanding the brand. At the end of the day, your book and source of knowledge will blend with practice. 

The key to doing a good project will come back to how you process and include the given knowledge into practice. It also underlines that you don't have to buy every best book about logo design mentioned in this article. Pick one you need, learn more, and practice. Creative projects come with practice to reach perfection. 

Given the fact that a book is one of the learning materials, it is a good object to learn more about logos, design, and how it works in business matters. There are also varying options out there that come with tons of ideation and models, including learning about logos in general, design elements, or business and branding.

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